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/ the belief
When people genuinely love where they work, they stay longer, perform better, and bring in others like them. That’s not soft. It’s your most powerful hiring and retention strategy.
We help you build that kind of workplace -- and make sure the right candidates know about it. Lower hiring costs. Stronger retention. A reputation that does the recruiting for you.
87%
More applications from Talent Magnetism programs
/ how it works
It starts with culture. It ends with candidates choosing you. That’s what true employer branding looks like
Builda workplace people love
Belonging, growth, purpose, strong leadership. We measure what your employeesactually feel-- not what you hope they feel.
Let them tell the story
Happy employees talk. On Glassdoor, LinkedIn, Reddit, with friends. That word-of-mouth is worth more than any job ad.
The right people come to you
Candidates choose you. Offer acceptance goes up. Hiring costs come down. Your best people refer more people like them.
It keeps getting better
Better people build a stronger culture. A stronger culture attracts even better people. Each cycle makes the next one easier.
/ SIX CAPABILITIES. ONE ENGINE.
Know. Build. Amplify. Protect. Reach. Deliver.
Six things we do. Each one makes the next one more powerful. Pick one to start (most clients end up wanting all six!).
01
Cultural & Behavioral Research
Read the market before you speak to it
Before we say anything on your behalf, we find out what your target candidates actually think, read, watch, and care about -- and where your competitors already own the conversation. 310M+ data points. 250+ languages. We know the terrain before we build anything.
/
What your target candidates are reading, watching, and searching for right now
/
Where your competitors stand in the talent market -- and the gaps you can own
/
How your organisation is perceived today vs. how you want to be known
/
The online communities where your ideal hires spend their time
/
How visible you are as an employer -- compared to who you’re competing against for talent
310M+
Data points analyzed per engagement
310M+
Data points analyzed per engagement
02
EVP & Culture Communication Architecture
Read the market before you speak to it
Before we say anything on your behalf, we find out what your target candidates actually think, read, watch, and care about -- and where your competitors already own the conversation. 310M+ data points. 250+ languages. We know the terrain before we build anything.
/
What your target candidates are reading, watching, and searching for right now
/
Where your competitors stand in the talent market -- and the gaps you can own
/
How your organisation is perceived today vs. how you want to be known
/
The online communities where your ideal hires spend their time
/
How visible you are as an employer -- compared to who you’re competing against for talent
310M+
Data points analyzed per engagement
310M+
Data points analyzed per engagement
03
Thought Leadership & Advocacy
Read the market before you speak to it
Before we say anything on your behalf, we find out what your target candidates actually think, read, watch, and care about -- and where your competitors already own the conversation. 310M+ data points. 250+ languages. We know the terrain before we build anything.
/
What your target candidates are reading, watching, and searching for right now
/
Where your competitors stand in the talent market -- and the gaps you can own
/
How your organisation is perceived today vs. how you want to be known
/
The online communities where your ideal hires spend their time
/
How visible you are as an employer -- compared to who you’re competing against for talent
310M+
Data points analyzed per engagement
310M+
Data points analyzed per engagement
04
Glassdoor & Reputation
Read the market before you speak to it
Before we say anything on your behalf, we find out what your target candidates actually think, read, watch, and care about -- and where your competitors already own the conversation. 310M+ data points. 250+ languages. We know the terrain before we build anything.
/
What your target candidates are reading, watching, and searching for right now
/
Where your competitors stand in the talent market -- and the gaps you can own
/
How your organisation is perceived today vs. how you want to be known
/
The online communities where your ideal hires spend their time
/
How visible you are as an employer -- compared to who you’re competing against for talent
310M+
Data points analyzed per engagement
310M+
Data points analyzed per engagement
05
Precision Media & Contextual Campaigns That Connect
Read the market before you speak to it
Before we say anything on your behalf, we find out what your target candidates actually think, read, watch, and care about -- and where your competitors already own the conversation. 310M+ data points. 250+ languages. We know the terrain before we build anything.
/
What your target candidates are reading, watching, and searching for right now
/
Where your competitors stand in the talent market -- and the gaps you can own
/
How your organisation is perceived today vs. how you want to be known
/
The online communities where your ideal hires spend their time
/
How visible you are as an employer -- compared to who you’re competing against for talent
310M+
Data points analyzed per engagement
310M+
Data points analyzed per engagement
06
ScrollToSkill -- Learning & Development
Read the market before you speak to it
Before we say anything on your behalf, we find out what your target candidates actually think, read, watch, and care about -- and where your competitors already own the conversation. 310M+ data points. 250+ languages. We know the terrain before we build anything.
/
What your target candidates are reading, watching, and searching for right now
/
Where your competitors stand in the talent market -- and the gaps you can own
/
How your organisation is perceived today vs. how you want to be known
/
The online communities where your ideal hires spend their time
/
How visible you are as an employer -- compared to who you’re competing against for talent
310M+
Data points analyzed per engagement
310M+
Data points analyzed per engagement
/ the model
It starts with culture. It ends with candidates choosing you. That’s what true employer branding looks like
/ CULTURE
Culture & Belonging
Do people feel safe, valued, and connected to something bigger than their job? We track the gap between what you say as an employer and what employees actually experience -- every month.
3.7X
retention
3.7X
retention
/ CULTURE
Culture & Belonging
Do people feel safe, valued, and connected to something bigger than their job? We track the gap between what you say as an employer and what employees actually experience -- every month.
3.7X
retention
3.7X
retention
/ CULTURE
Culture & Belonging
Do people feel safe, valued, and connected to something bigger than their job? We track the gap between what you say as an employer and what employees actually experience -- every month.
3.7X
retention
3.7X
retention
/ CULTURE
Culture & Belonging
Do people feel safe, valued, and connected to something bigger than their job? We track the gap between what you say as an employer and what employees actually experience -- every month.
3.7X
retention
3.7X
retention
/ how it works
The Talent Magnetism Score gives you a single, clear read on the health of your employer brand -- updated every month, not buried in an annual report.
The most important signal: the gap between what you say as an employer and what employees actually say about you. When that gap grows, attrition follows.
The most important signal: the gap between what you say as an employer and what employees actually say about you. When that gap grows, attrition follows.
How many people visit your careers page, apply, accept offers, and how fast roles get filled
How many people visit your careers page, apply, accept offers, and how fast roles get filled
How many people visit your careers page, apply, accept offers, and how fast roles get filled
How many people visit your careers page, apply, accept offers, and how fast roles get filled
How many people visit your careers page, apply, accept offers, and how fast roles get filled
/ PROVEN IMPACT
It starts with culture. It ends with candidates choosing you. That’s what true employer branding looks like
87%
More applications through our campaigns
87%
More applications through our campaigns
87%
More applications through our campaigns
87%
More applications through our campaigns
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Zero brand awareness in India's tech talent market to benchmark-beating in one campaign cycle. Precision targeting, sequenced creative, and funnel architecture.
87%
More applications
87%
More applications
87%
More applications
/ how it works
/ how it works
Our reputation capability is built in official partnership with Glassdoor -- giving you access to employer brand data, verified review infrastructure, and platform intelligence that no third-party tool can replicate.
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