Last week, I presented to a group of emerging business owners in Dubai. The group is going through an 'Accelerator' program where the goal is to cross $1Mn in revenue for their respective businesses.
I presented on the topic of Marketing Basics or Marketing 101, focused on helping them with the fundamentals of marketing. Although I gave that group some actual examples - below are the slides that just share the learning content. There are parts personalised for the Middle East, but the gist should still apply.
You're welcome to e-mail me if you have further questions or thoughts.